Industries
Data and AI Solutions for the Pharmaceutical Industry
Accelerate development, manufacturing and commercial decisions with GxP-ready data platforms and validated AI that keep data integrity and regulatory compliance intact.
Data and AI Across the Pharmaceutical Value Chain
Pharmaceutical and biotech companies generate data at every stage, from discovery assays and clinical trials to batch records, quality events, serialized shipments and field force interactions. Much of it still lives in disconnected LIMS, MES, QMS, clinical and CRM systems. Bringing it together, with ALCOA+ data integrity, lets teams shorten cycle times, release batches faster, anticipate supply disruptions and give medical and commercial teams a clearer view of patients and prescribers.
Hanoi Technology builds data and AI solutions designed for regulated life sciences. We follow a risk-based validation approach in the spirit of GAMP 5 and Computer Software Assurance, design for 21 CFR Part 11 and EU GMP Annex 11 expectations on electronic records, and track evolving guidance on AI in GMP environments, such as the European Commission’s draft Annex 22 and FDA guidance on AI to support regulatory decision-making.
The Challenge
The Data Challenges Facing Pharmaceutical Companies
Science and manufacturing are increasingly digital, but regulated data is still hard to connect and reuse.
Disconnected GxP Systems
LIMS, MES, historians, QMS, ERP and clinical systems each hold part of the story. Investigations, batch reviews and tech transfers require teams to assemble data manually from many sources.
Data Integrity and Validation Burden
Every system that touches regulated data must preserve audit trails, access control and record integrity. Heavy documentation-driven validation can make even small analytics improvements slow and expensive.
Evolving Rules for AI in Regulated Processes
Regulators are clarifying how AI may be used in GMP and regulatory submissions. Draft EU GMP Annex 22, for example, focuses on static, deterministic models with defined intended use, human oversight and controlled change, so companies need governance that adapts as guidance is finalized.
Supply Chain Complexity and Traceability
Serialization and traceability rules, such as the US Drug Supply Chain Security Act and the EU Falsified Medicines Directive, add data exchange obligations. Meanwhile, cold-chain products, global CDMO networks and shortages demand better visibility and planning.
Business Value
What Modern Data and AI Deliver for Pharma
Faster Batch Review and Release
Contextualized manufacturing and quality data allow review-by-exception. Quality teams focus on genuine deviations instead of paging through complete records.
Higher Process Yield and Robustness
Multivariate analysis of process and equipment data reveals the drivers of yield and variability. Engineers improve processes with evidence and support continued process verification.
Quicker, Better Investigations
Linked deviation, CAPA, batch and equipment data make root-cause analysis faster. Recurring issues are spotted across sites and products.
Accelerated Clinical Data Flow
Automated pipelines and standards-based data models reduce time from data capture to analysis-ready data sets. Study teams see trends earlier.
Resilient, Visible Supply Chains
Demand sensing, inventory analytics and shipment monitoring help prevent shortages and temperature excursions. Planners see risks across internal sites and CDMOs.
Compliant Use of AI
A validated, documented AI lifecycle lets teams adopt machine learning and generative AI where appropriate. Quality and regulatory functions retain the control they need.
Compliance and Speed Are Not Opposites
Modern validation thinking, such as risk-based Computer Software Assurance, encourages critical thinking over paperwork. Combined with well-engineered data platforms and automated testing, it allows pharmaceutical companies to adopt analytics and AI quickly while strengthening, not weakening, data integrity.
Our Services
Our Pharmaceutical Solutions
Six solution areas from the lab to the market, each designed for GxP environments.
GxP Data Platform and Integration
We build cloud data platforms that ingest and contextualize data from LIMS, MES, historians, QMS and ERP, with audit trails, access control and validation documentation.
- GxP data architecture and risk assessment
- Pipelines with audit trails and lineage
- Validation deliverables aligned with your QMS
Manufacturing and Process Analytics
We apply multivariate and machine learning analysis to batch, process and equipment data for yield improvement, golden batch comparison, predictive maintenance and continued process verification.
- Batch genealogy and contextualized data
- Process monitoring dashboards
- Predictive maintenance models
Quality and Compliance Analytics
We connect deviation, CAPA, complaint, audit and batch data to support investigations, trend detection and quality metrics reporting.
- Quality data mart
- Deviation trend and recurrence analytics
- Quality KPI dashboards
Clinical Data Pipelines
We automate the flow of clinical and operational trial data into analysis-ready formats, supporting CDISC standards and trial oversight dashboards.
- Clinical data ingestion and mapping
- SDTM-aligned transformation support
- Trial operations dashboards
Supply Chain, Serialization and Cold Chain
We integrate serialization, ERP and logistics data, build demand and inventory analytics and monitor temperature-sensitive shipments end to end.
- Serialization and traceability data flows
- Demand and inventory analytics
- Cold-chain shipment monitoring
Validated AI and Generative AI
We implement AI with defined intended use, representative test data, explainability, human oversight and change control, and deploy generative assistants for SOPs, regulatory documents and medical information with human review.
- AI risk assessment and validation plan
- SOP and document assistant
- Model monitoring and change control
Explore
Services for Pharmaceutical
- Data IntegrationConnect LIMS, MES, QMS and ERP data.Learn more
- Data GovernanceData integrity, lineage and access control.Learn more
- Machine LearningProcess, quality and demand models.Learn more
- Generative AIAssistants for SOPs and regulatory documents.Learn more
- Shipment MonitoringCold-chain visibility for sensitive products.Learn more
- Master Data ManagementConsistent product, material and site master data.Learn more
Our Approach
How We Engage with Pharmaceutical Companies
A risk-based approach that brings quality and IT along from the first day.
- 01
Process and GxP Impact Assessment
We understand the business process, the regulated records involved and the GxP impact of the proposed solution, together with quality, IT and business owners.
Deliverables: GxP impact and risk assessment · Data flow and system map
- 02
Requirements and Validation Strategy
We document user and functional requirements and agree a risk-based validation strategy that fits your quality management system and computer system validation procedures.
Deliverables: Requirements specification · Validation plan
- 03
Platform and Data Foundation
We set up qualified environments, integrations and data models with audit trails, electronic records controls and segregation between GxP and non-GxP data.
Deliverables: Qualified environments · Integrated, contextualized data sets
- 04
Iterative Build with Automated Testing
We deliver in sprints with demos for users and quality reviewers, using automated tests and traceability to requirements to reduce validation effort.
Deliverables: Working application · Test evidence and traceability matrix
- 05
Release, Periodic Review and Change Control
We support formal release, training and handover, and operate the solution under change control with monitoring and periodic review.
Deliverables: Validation summary report · Runbooks and change procedures
Use Cases
Pharmaceutical Use Cases
Examples of where connected data and AI make a measurable difference in pharma.
Review-by-Exception for Batch Records
Contextualized MES, LIMS and historian data highlights only the parameters and events outside expected ranges. Quality reviewers release compliant batches faster and focus on true exceptions.
Golden Batch Comparison
Engineers compare live batch trajectories against the best historical batches in a biologics process. Deviations are spotted early enough to adjust before quality is affected.
Deviation Recurrence Analysis
Natural language processing groups similar deviation descriptions across sites and years. Quality teams find recurring root causes that separate investigations missed.
Cold-Chain Excursion Prevention
Temperature and location data from shipments is monitored against product stability data. Logistics teams intervene before an excursion forces product to be quarantined or destroyed.
SOP and Regulatory Document Assistant
Staff ask questions about procedures and get answers with citations to the controlled document versions. Regulatory writers use drafts generated from approved source content, then review and edit.
Demand Sensing for Critical Medicines
Planners combine orders, wholesaler inventory, epidemiological signals and tender data. Shortage risks are identified weeks earlier and supply is reallocated across markets.
Technology
Platforms and Standards We Work With in Pharma
We integrate with the systems and standards common across regulated life sciences.
- 21 CFR Part 11
- EU GMP Annex 11
- GAMP 5
- ISA-88 and ISA-95
- CDISC SDTM and ADaM
- GS1 EPCIS
- AVEVA PI System
- LIMS and MES integrations
- Veeva Vault integrations
- SAP S/4HANA
- Databricks
- Snowflake
- Azure
- AWS
- Power BI
- MLflow
Platforms
Deliver Pharmaceutical on Your Preferred Platform
- Microsoft AzureModernize data, analytics and AI within your Azure tenant.Explore
- AWSBuild, migrate and run data and AI workloads on Amazon Web Services.Explore
- DatabricksUnified lakehouse for data engineering, analytics and AI.Explore
- SnowflakeElastic cloud data platform for analytics and data sharing.Explore
Why Hanoi Technology
Why Organizations Choose Hanoi Technology
Senior, Cross-Functional Teams
Strategy, data, AI, cloud and engineering specialists work as one team, so nothing is lost between hand-offs.
Proven Delivery
More than 50 projects delivered for clients in North America, Europe and Asia-Pacific.
Radical Transparency
A written update every week and a demo of working software every sprint, so you always know where things stand.
Cost-Effective Global Delivery
Experienced engineers from our Hanoi delivery hub, with working-hour overlap for every major time zone.
Success Story · Logistics
Route optimization and fleet visibility for a regional logistics company
A regional delivery company handling thousands of shipments a day was planning routes and dispatching by hand. We built dynamic route optimization, a fleet dashboard and a driver app.
Read the Full StoryResources
Featured Resources
Industry trends and practical guidance to help you get more value from data, AI and technology.
FSMA 204 After the Delay: Using Shipment Monitoring to Get Traceability-Ready by 2028
The FDA Food Traceability Rule deadline moved to July 2028, but the data work is large. Here is how to use shipment monitoring and event data to get ready without wasting the extra time.
CSRD After the Omnibus: What the Revised ESRS Mean for Reporting From 2027
The Omnibus and the simplified ESRS reshaped EU sustainability reporting in 2026. Here is who is in scope, what changed in the standards and how to adapt your data and process.
OpenTelemetry in 2026: Building a Vendor-Neutral Observability Strategy
OpenTelemetry has become the default way to collect telemetry. Here is what changed in 2026 and a practical roadmap for a vendor-neutral observability stack.
Bring Data and AI into Your GxP Processes
Book a free consultation to discuss manufacturing, quality, clinical or supply chain data priorities with our life sciences team. We reply to every enquiry within 24 hours.
Pharmaceutical FAQ
How do you handle computer system validation?
We follow your quality management system and computer system validation procedures, and apply a risk-based approach consistent with GAMP 5 and Computer Software Assurance thinking. We help you determine GxP impact, document requirements, design tests proportional to risk and produce traceable evidence. Automated testing and infrastructure as code reduce the manual effort of revalidation when the solution changes. Your quality unit retains approval authority throughout.
Can AI be used in GMP-regulated processes?
Yes, with appropriate controls. Current regulatory thinking, including the European Commission’s draft Annex 22, emphasizes a clearly defined intended use, representative training and test data, explainability, human oversight and controlled change, and it limits dynamic or generative models in critical GMP applications. We assess each use case against applicable guidance, recommend where AI should advise rather than decide and design validation and monitoring accordingly. Non-critical uses such as document search usually face lighter requirements.
Do you work with our LIMS, MES and historian systems?
We integrate with common laboratory, manufacturing execution, process historian, quality management and ERP systems using their APIs, OPC interfaces, database connections or exports. A key part of the work is contextualization: linking process data to batches, materials, equipment and quality results so it becomes meaningful for analysis. Integrations are designed to be read-only toward source GxP systems unless write-back is explicitly required and validated.
How do you protect data integrity?
We design for ALCOA+ principles: data that is attributable, legible, contemporaneous, original and accurate, as well as complete, consistent, enduring and available. Practically, that means immutable raw data storage, audit trails on changes, role-based access, controlled transformations with lineage and backup and retention aligned with your policies. We document these controls so they can be inspected during audits.
How long does a typical pharma data or AI project take?
A focused analytics use case on an existing platform can reach validated release within about three to six months. Building a GxP data platform across several sites is typically phased, starting with one product or site and expanding. Validation and quality review steps are planned into the schedule from the beginning, which avoids late surprises and keeps timelines predictable.
Can you support commercial and medical affairs teams as well?
Yes. Outside the GxP domain we build data platforms and analytics for commercial and medical teams, including customer master data, omnichannel engagement analytics, territory planning and medical information assistants. We apply privacy controls for healthcare professional and patient data and keep these environments appropriately separated from regulated manufacturing and quality data.