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Data and AI Solutions for the Pharmaceutical Industry

Accelerate development, manufacturing and commercial decisions with GxP-ready data platforms and validated AI that keep data integrity and regulatory compliance intact.

Data and AI Across the Pharmaceutical Value Chain

Pharmaceutical and biotech companies generate data at every stage, from discovery assays and clinical trials to batch records, quality events, serialized shipments and field force interactions. Much of it still lives in disconnected LIMS, MES, QMS, clinical and CRM systems. Bringing it together, with ALCOA+ data integrity, lets teams shorten cycle times, release batches faster, anticipate supply disruptions and give medical and commercial teams a clearer view of patients and prescribers.

Hanoi Technology builds data and AI solutions designed for regulated life sciences. We follow a risk-based validation approach in the spirit of GAMP 5 and Computer Software Assurance, design for 21 CFR Part 11 and EU GMP Annex 11 expectations on electronic records, and track evolving guidance on AI in GMP environments, such as the European Commission’s draft Annex 22 and FDA guidance on AI to support regulatory decision-making.

The Challenge

The Data Challenges Facing Pharmaceutical Companies

Science and manufacturing are increasingly digital, but regulated data is still hard to connect and reuse.

Disconnected GxP Systems

LIMS, MES, historians, QMS, ERP and clinical systems each hold part of the story. Investigations, batch reviews and tech transfers require teams to assemble data manually from many sources.

Data Integrity and Validation Burden

Every system that touches regulated data must preserve audit trails, access control and record integrity. Heavy documentation-driven validation can make even small analytics improvements slow and expensive.

Evolving Rules for AI in Regulated Processes

Regulators are clarifying how AI may be used in GMP and regulatory submissions. Draft EU GMP Annex 22, for example, focuses on static, deterministic models with defined intended use, human oversight and controlled change, so companies need governance that adapts as guidance is finalized.

Supply Chain Complexity and Traceability

Serialization and traceability rules, such as the US Drug Supply Chain Security Act and the EU Falsified Medicines Directive, add data exchange obligations. Meanwhile, cold-chain products, global CDMO networks and shortages demand better visibility and planning.

Business Value

What Modern Data and AI Deliver for Pharma

Faster Batch Review and Release

Contextualized manufacturing and quality data allow review-by-exception. Quality teams focus on genuine deviations instead of paging through complete records.

Higher Process Yield and Robustness

Multivariate analysis of process and equipment data reveals the drivers of yield and variability. Engineers improve processes with evidence and support continued process verification.

Quicker, Better Investigations

Linked deviation, CAPA, batch and equipment data make root-cause analysis faster. Recurring issues are spotted across sites and products.

Accelerated Clinical Data Flow

Automated pipelines and standards-based data models reduce time from data capture to analysis-ready data sets. Study teams see trends earlier.

Resilient, Visible Supply Chains

Demand sensing, inventory analytics and shipment monitoring help prevent shortages and temperature excursions. Planners see risks across internal sites and CDMOs.

Compliant Use of AI

A validated, documented AI lifecycle lets teams adopt machine learning and generative AI where appropriate. Quality and regulatory functions retain the control they need.

Compliance and Speed Are Not Opposites

Modern validation thinking, such as risk-based Computer Software Assurance, encourages critical thinking over paperwork. Combined with well-engineered data platforms and automated testing, it allows pharmaceutical companies to adopt analytics and AI quickly while strengthening, not weakening, data integrity.

Our Services

Our Pharmaceutical Solutions

Six solution areas from the lab to the market, each designed for GxP environments.

GxP Data Platform and Integration

We build cloud data platforms that ingest and contextualize data from LIMS, MES, historians, QMS and ERP, with audit trails, access control and validation documentation.

  • GxP data architecture and risk assessment
  • Pipelines with audit trails and lineage
  • Validation deliverables aligned with your QMS

Manufacturing and Process Analytics

We apply multivariate and machine learning analysis to batch, process and equipment data for yield improvement, golden batch comparison, predictive maintenance and continued process verification.

  • Batch genealogy and contextualized data
  • Process monitoring dashboards
  • Predictive maintenance models

Quality and Compliance Analytics

We connect deviation, CAPA, complaint, audit and batch data to support investigations, trend detection and quality metrics reporting.

  • Quality data mart
  • Deviation trend and recurrence analytics
  • Quality KPI dashboards

Clinical Data Pipelines

We automate the flow of clinical and operational trial data into analysis-ready formats, supporting CDISC standards and trial oversight dashboards.

  • Clinical data ingestion and mapping
  • SDTM-aligned transformation support
  • Trial operations dashboards

Supply Chain, Serialization and Cold Chain

We integrate serialization, ERP and logistics data, build demand and inventory analytics and monitor temperature-sensitive shipments end to end.

  • Serialization and traceability data flows
  • Demand and inventory analytics
  • Cold-chain shipment monitoring

Validated AI and Generative AI

We implement AI with defined intended use, representative test data, explainability, human oversight and change control, and deploy generative assistants for SOPs, regulatory documents and medical information with human review.

  • AI risk assessment and validation plan
  • SOP and document assistant
  • Model monitoring and change control

Explore

Services for Pharmaceutical

Our Approach

How We Engage with Pharmaceutical Companies

A risk-based approach that brings quality and IT along from the first day.

  1. 01

    Process and GxP Impact Assessment

    We understand the business process, the regulated records involved and the GxP impact of the proposed solution, together with quality, IT and business owners.

    Deliverables: GxP impact and risk assessment · Data flow and system map

  2. 02

    Requirements and Validation Strategy

    We document user and functional requirements and agree a risk-based validation strategy that fits your quality management system and computer system validation procedures.

    Deliverables: Requirements specification · Validation plan

  3. 03

    Platform and Data Foundation

    We set up qualified environments, integrations and data models with audit trails, electronic records controls and segregation between GxP and non-GxP data.

    Deliverables: Qualified environments · Integrated, contextualized data sets

  4. 04

    Iterative Build with Automated Testing

    We deliver in sprints with demos for users and quality reviewers, using automated tests and traceability to requirements to reduce validation effort.

    Deliverables: Working application · Test evidence and traceability matrix

  5. 05

    Release, Periodic Review and Change Control

    We support formal release, training and handover, and operate the solution under change control with monitoring and periodic review.

    Deliverables: Validation summary report · Runbooks and change procedures

Use Cases

Pharmaceutical Use Cases

Examples of where connected data and AI make a measurable difference in pharma.

Review-by-Exception for Batch Records

Contextualized MES, LIMS and historian data highlights only the parameters and events outside expected ranges. Quality reviewers release compliant batches faster and focus on true exceptions.

Golden Batch Comparison

Engineers compare live batch trajectories against the best historical batches in a biologics process. Deviations are spotted early enough to adjust before quality is affected.

Deviation Recurrence Analysis

Natural language processing groups similar deviation descriptions across sites and years. Quality teams find recurring root causes that separate investigations missed.

Cold-Chain Excursion Prevention

Temperature and location data from shipments is monitored against product stability data. Logistics teams intervene before an excursion forces product to be quarantined or destroyed.

SOP and Regulatory Document Assistant

Staff ask questions about procedures and get answers with citations to the controlled document versions. Regulatory writers use drafts generated from approved source content, then review and edit.

Demand Sensing for Critical Medicines

Planners combine orders, wholesaler inventory, epidemiological signals and tender data. Shortage risks are identified weeks earlier and supply is reallocated across markets.

Technology

Platforms and Standards We Work With in Pharma

We integrate with the systems and standards common across regulated life sciences.

  • 21 CFR Part 11
  • EU GMP Annex 11
  • GAMP 5
  • ISA-88 and ISA-95
  • CDISC SDTM and ADaM
  • GS1 EPCIS
  • AVEVA PI System
  • LIMS and MES integrations
  • Veeva Vault integrations
  • SAP S/4HANA
  • Databricks
  • Snowflake
  • Azure
  • AWS
  • Power BI
  • MLflow

Platforms

Deliver Pharmaceutical on Your Preferred Platform

Why Hanoi Technology

Why Organizations Choose Hanoi Technology

Senior, Cross-Functional Teams

Strategy, data, AI, cloud and engineering specialists work as one team, so nothing is lost between hand-offs.

Proven Delivery

More than 50 projects delivered for clients in North America, Europe and Asia-Pacific.

Radical Transparency

A written update every week and a demo of working software every sprint, so you always know where things stand.

Cost-Effective Global Delivery

Experienced engineers from our Hanoi delivery hub, with working-hour overlap for every major time zone.

−25%operational costs

Success Story · Logistics

Route optimization and fleet visibility for a regional logistics company

A regional delivery company handling thousands of shipments a day was planning routes and dispatching by hand. We built dynamic route optimization, a fleet dashboard and a driver app.

Read the Full Story

Explore All Success Stories

Resources

Featured Resources

Industry trends and practical guidance to help you get more value from data, AI and technology.

Bring Data and AI into Your GxP Processes

Book a free consultation to discuss manufacturing, quality, clinical or supply chain data priorities with our life sciences team. We reply to every enquiry within 24 hours.

Pharmaceutical FAQ

How do you handle computer system validation?

We follow your quality management system and computer system validation procedures, and apply a risk-based approach consistent with GAMP 5 and Computer Software Assurance thinking. We help you determine GxP impact, document requirements, design tests proportional to risk and produce traceable evidence. Automated testing and infrastructure as code reduce the manual effort of revalidation when the solution changes. Your quality unit retains approval authority throughout.

Can AI be used in GMP-regulated processes?

Yes, with appropriate controls. Current regulatory thinking, including the European Commission’s draft Annex 22, emphasizes a clearly defined intended use, representative training and test data, explainability, human oversight and controlled change, and it limits dynamic or generative models in critical GMP applications. We assess each use case against applicable guidance, recommend where AI should advise rather than decide and design validation and monitoring accordingly. Non-critical uses such as document search usually face lighter requirements.

Do you work with our LIMS, MES and historian systems?

We integrate with common laboratory, manufacturing execution, process historian, quality management and ERP systems using their APIs, OPC interfaces, database connections or exports. A key part of the work is contextualization: linking process data to batches, materials, equipment and quality results so it becomes meaningful for analysis. Integrations are designed to be read-only toward source GxP systems unless write-back is explicitly required and validated.

How do you protect data integrity?

We design for ALCOA+ principles: data that is attributable, legible, contemporaneous, original and accurate, as well as complete, consistent, enduring and available. Practically, that means immutable raw data storage, audit trails on changes, role-based access, controlled transformations with lineage and backup and retention aligned with your policies. We document these controls so they can be inspected during audits.

How long does a typical pharma data or AI project take?

A focused analytics use case on an existing platform can reach validated release within about three to six months. Building a GxP data platform across several sites is typically phased, starting with one product or site and expanding. Validation and quality review steps are planned into the schedule from the beginning, which avoids late surprises and keeps timelines predictable.

Can you support commercial and medical affairs teams as well?

Yes. Outside the GxP domain we build data platforms and analytics for commercial and medical teams, including customer master data, omnichannel engagement analytics, territory planning and medical information assistants. We apply privacy controls for healthcare professional and patient data and keep these environments appropriately separated from regulated manufacturing and quality data.