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Case study · Real estate

Property discovery and lead conversion for a US real estate marketplace

A US marketplace connecting buyers, sellers and agents had plenty of traffic but few enquiries. We built personalized property discovery, AI valuation and a one-tap route to contact an agent.

Industry
Real estate
Services
Application Development, AI Solutions
Platforms
Web platform with map search and iOS app
Headline result
+38% lead conversion rate

Context

The client and the situation.

The client runs a real estate marketplace across major US metropolitan areas. It had strong listing inventory, but visitors browsed without contacting agents.

Challenge

What was holding them back.

  • Few visitors became leads.
  • Finding relevant properties was hard.
  • Price estimates were unreliable.
  • Users were shown too many irrelevant listings.

Approach

How we framed the problem.

We focused on discovery and trust. Users need to find the right property faster and believe the price they see. Contacting an agent should take one step.

What we built

The product, module by module.

Property recommendations

Personalized listings based on behavior, budget, preferences and location patterns, with the most relevant shown first.

AI valuation model

Real-time price estimates from historical sales, neighbourhood trends and property features, with a confidence score.

Map-based web platform

Interactive map search, filters for price, location and amenities, and market trend insights.

Mobile app

Property browsing, saved searches with alerts and a one-tap Contact agent flow.

Results

What changed.

Results reported for the project after launch.

+38%lead conversion rate
+52%property enquiries
−35%time to find relevant listings
Highertrust in pricing

Technology

Stack used.

  • React
  • Next.js
  • React Native
  • Node.js
  • Regression models
  • Geospatial analysis
  • Google Maps API

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